With over 20 years leading game design and creative strategy for globally recognized slot providers, we offer consulting services to studios seeking to elevate their visual identity, engagement mechanics, and thematic differentiation in an increasingly competitive landscape.

Our Services

Creative Direction

Concept development, visual theming, character and symbol design, UI/UX consultation.

Market Insights

Competitor analysis, theme positioning, and performance benchmarking.

Framework & Tools

Custom templates, creative pipelines, and repeatable processes for faster, smarter production.

Studio Strategy

Scalable art direction systems, workflow optimization, recruitment guidance, and team structuring.

Creative Intelligence, Augmented

The shift toward AI driven production isn’t coming, it’s already here. At Gildhall, we’ve embraced that shift because we already have what AI can’t replicate: creative instinct, taste, and experience earned through decades of real world results.

We use AI the way a master artisan uses their tools to sharpen ideas, accelerate workflows, and cut through the noise. From early visual exploration to pitch ready collateral, we harness AI with clear intent, enhancing creativity, not replacing it. The result? Faster, smarter, more deliberate outcomes without ever compromising artistic integrity.

What Makes Us Different?

We don’t believe in copycat games, lazy concepts, or shotgun development. The market is already flooded with noise, and players deserve better. Our approach is strategic, data-informed, and built on decades of experience across land-based, iGaming, and social casinos.

At Gildhall, everything starts with one simple idea:

“If it’s not fun, it’s not worth making”.

Why We’re Trusted

  • Former creative leaders behind some of the industry’s most recognisable companies

  • Responsible for shaping several of the best known brands in the global slots market

  • Reduced creative production time by over 70%

  • Boosted lobby CTR for partners by over 20%

  • Helped rebrand stagnant game lines into top performers

  • Built and led award winning creative teams across multiple markets

  • Developed AI integrated workflows for faster, smarter asset pipelines

  • Often imitated. Rarely matched (that one we’re particularly proud of)

Consultations are available on a selective, confidential basis.
Enquiries via referral only.

We take on only a small number of advisory engagements each year.
To request a conversation: hello@thegildhall.com